Strategic Brand Management

Jean-Noel Kapferer

general

Publisher

Kogan Page India Private Limited

Place of publication

New Delhi

Year

1992

ISBN-13

9788175541092

ISBN-10

8175541091

DDC

658.827 KAP

Notes

Includes bibliography and index

Copies (1)

Barcode	Campus	Location	Condition	Status
UOE1000007586	ariyappatta	General	very good	Available