Building, Measuring, and Managing Brand Equity
Kevin Lane Keller, Ambi M. G. Parameswaran, Isaac Jacob
Includes notes epilogue and index
| Barcode | Campus | Location | Condition | Status |
|---|---|---|---|---|
| UOE1000000533 | ariyappatta | General | average | Available |
| UOE1000000534 | ariyappatta | General | average | Available |